GAILANI DESIGNS INC
The Challenge
Gailani Designs Inc is a boutique interior design agency with a particular focus on windows and the treatments, designs and fashions that go with them.
Designer Susan Gailani had a specific motto to “Turn a house into a home and a home into a sanctuary” Susan believed it all started with the Windows – the eyes of the home – what they showed, and how they showed it. This passionate, spiritual approach to her work meant was the design mantra for her redesigned website. We had to take this great talent and deliver a succinct balance of professionalism and emotion. We had to create a beautiful online representation of her work, her talent and her spirit in a clean yet rich and engaging manner.
A fine balance between emotional creativity and architectural sensibility had to be struck!
The Solution
Images. Big, beautiful, hi-resolution images of her spectacular work, that loaded on her site fast and shared faster was the key.
Susan credentials and talent have seen her win the Houzz’s award best of Design award in 2014 and again in 2015 so it was obvious to us that we had to pit her award winning work front and center. Which we did, and the results were amazing.
%
Corporate Rebranding
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Website Redesign
Day Turnaround
Amazing Result
Mobile Site Boosted Sales By 50%
Mobile Refresh
Rebuilt From the Inside Out
Extensive Demographic Studies
- Mobile Sales 80%
- Website Traffic 50%
- Conversion Rate 75%
- Email Subscribers 60%